If your property’s been listed for months and you’re starting to worry, you’re right to—extended time on market (TOM) can cut sale prices by 5-10% in the UK, according to 2025 data from Zoopla and Rightmove. Mike Bells here, helping motivated sellers explore why this happens and how to try a quicker exit. Let’s break it down with stats and strategies to get you thinking about a faster sell.
Why Prolonged Market Time Hurts Sale Price
Homes on the market over 90 days sell for 5-8% less than quick sales (under 30 days), per Property Solvers’ 2025 analysis of 300k listings. Buyers assume issues (e.g., overpriced or defects), leading to lower offers—UK average TOM is 36 days, but NE is 32, so lingering stands out. In 2025, with rates at 5%, prolonged listings signal desperation, dropping prices further.
How It Affects Your Sale Price – The Numbers
A £150k home lingering 6 months could sell for £135k-£142k (10% drop), losing £8k-£15k (Zoopla data). Reasons: Buyer skepticism (70% avoid long listings), increased carrying costs (£500/month mortgage), and market shifts (7.9% NE growth, but stale properties miss it).
TOM Impact Table (Based on UK 2025 Averages):
| TOM (Days) | Average Price Drop | Carrying Cost Loss | Total Potential Loss (£150k Home) |
|---|---|---|---|
| 30-60 | 2-3% | £500-£1,000 | £3,500-£5,500 |
| 60-90 | 4-5% | £1,000-£1,500 | £7,000-£9,000 |
| 90+ | 5-10% | £1,500+ | £9,000-£16,500 |
5 Ways to Avoid It and Sell Fast
- Price Realistically: Start 5% below comps for 20% faster sales (Rightmove).
- Stage for Appeal: Staged homes sell 73% faster, adding 1-5% value (HSBC).
- Use Cash Buyers/Sourcing: Sell in weeks, no chains—try for arrears relief.
- Market Timing: List in spring for 15% quicker (Property Solvers).
- Pro Marketing: Video tours boost views 3x—try lo-fi animations for shares.
Question: What’s kept your property on the market? Share to help others!
Ready to turn investments like this into portfolio growth? Schedule a free 30-minute strategy call with Mike Bells now—discover how we can help you secure high-yield deals and scale faster. Spots are limited, so book today! If you’re looking to sell your property quickly and hassle-free, we’re here to make it happen—fill out the form below for a no-obligation quote.